Dollar General is expanding its financial services offerings to include cash-back options for consumers.
The retailer has partnered with Denver-based provider of cashback rewards technology, Ibotta, to reward shoppers on thousands of items at more than 18,800 stores in 47 states.
The retailer expects cashback rewards to be available directly through the Dollar General app and website by this spring.
As part of the partnership, Dollar General will join the Ibotta Performance Network (IPN). This is a digital network that offers coordinated promotions across retailer platforms, large third-party publisher sites, and Ibotta’s consumer properties.
Dollar General is the first retailer to join IPN.
“Ibotta’s cashback rewards program is our ongoing commitment to providing financial services and rewards to our customers,” said Emily Taylor, executive vice president and chief merchandising officer at Dollar General, in a statement. It complements these efforts.
Dollar General will launch a suite of financial services in 2022 to increase consumer access to banking options and offer additional payment methods.
This includes the introduction of the Spendwell Banking Platform, which offers Dollar General customers financial accounts with no monthly fees, and 1% unlimited cashback on redemption of purchases at Dollar General stores. Includes features to earn.
In addition, Dollar General last year began piloting a program that offers customers the opportunity to redeem credit or debit card Rewards points for Dollar General purchases using the FIS Premium Payback Real-Time Rewards Redemption Network.
In 2022, we also announced plans to test the buy now, pay later option in more than 1,700 stores in Texas. The program allows the shopper to make his purchases in four installments at no interest.
“Partnering with like-minded brands is a priority for us and Dollar General is deeply committed to creating maximum value for our customers through seamless and customized programs, and It will help you save a lot of money,” the statement said.
